Tod’s Group between the Cultural Identity of Bel Paese and International Success in "Micro & Macro Marketing", 1/2020 pp. 193-216, DOI: 10.1431/96404 Details Cite
Acetificio De Nigris: Towards the Creation of a Symbiosis between Place Branding and Corporate Branding in "Micro & Macro Marketing", 2/2016 pp. 293-316, DOI: 10.1431/83716 Details € 7,00 Cite
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