Maria Orefice

Big Data. Rules and Competition

  • Abstract

Informations and abstract

Keywords: Big Data; Antitrust; Open Data; Data Access; Linked Data; Portability.

The penetration of Internet in everyday life has revolutioned and re-defined the economical process and the social relations, changing the rhythms and the way of conceiving life itself. The peculiarity of Internet avoids the phenomena that instead took place in the analogic legislative apparatus, with the risk of facilitating the development and the spreading of antitrust crimes or the transfer of sensible and protected information, at cost and damage of the free competition, the privacy and the consumer. The involvement of the systems of data recollection by the "Over the top" has gathered the control of the Big Data in the hands of few. Google in particular, thanks to the amount of data that it holds, now dominates the market of the search advertising. The excluding abuse of Google in data control, which becomes a barrier, is impossible to overcome for the entering competitors and does not allow the other operators to compete freely in the market. The paper, starting from the definition of Big Data, highlights all the benefits connected with their use, points the benefits deriving from the data opening to the public and deriving from the diffusion of the linked data and it explains why the Open Data and the Linked Data can be defined as Super Data of the digital era. In Conclusion, taking the question issued at the beginning, which is if it is necessary to introduce a new special piece of legislation for the Internet or extend the one which has been already written, analyses the remedies to the abuse of dominant position enacted by Google, with the imposition of a data sharing obligation with the third competitors, and with regards to the unwilling users' monitoring phenomenon, the paper examines a standard system of data portability.

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