Table of contents of the issue 2/2022, august
Ricerche
Impact of Covid-19 on consumers’ pro-environmental behaviour intentions. Does proximity to an event matter?
Measuring Brand-Influencer Visual Congruence on Instagram Using Deep Learning and Automated Image Recognition
Retail and New Technologies in Fashion. Effects on Shopping Experience and Brand «Luxuryfication»
Product Placement in Italian Movies: The Analysis of Consistency between Brands and Narrative Structure as a Critical Success Factor from Practitioners’ Perspective
The role of Geographical Indications in the European Union. A systematic literature review
Web Reputation and High-End Hotels: Staff-guest Dynamics Behind Online Reviews
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