Abstract

In this article, I develop an understanding of ritual and of sincerity as two ideal-typical modes of framing human action. I focus on the dangers of what I term the sincere model because it is so strongly counter-intuitive to the way we usually understand the world, the moral imperatives of action and the framing of our inter-subjective universe. I will begin, however, with some brief remarks on ritual - not as a discrete realm of human endeavour, usually identified with 'religious' ritual (though inclusive of religious ritual), but rather as a particular modality of understanding action that is essential to the constitution of both social and individual selves and without which a shared world would not be possible.