Stefano Ruggieri Stefano Boca Fabio Ballor

Web language. The Linguistic Category Model (LCM) and context of Web 2.0

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Abstract

The aim of this research was to analyze communication styles within new contexts of Web 2.0, using Linguistic Category Model. Results show how different mode of interaction (blog, Facebook, Twitter) direct and shape the communication in a different way, and also as the degree of abstraction language is poorly related to the ability to generate replicas and shares for each message.

Keywords

  • Web 2.0
  • Linguistic Category Model
  • Word of Mouth

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